Local SEO Connects Customers Nearby
What is Local SEO?
Local SEO is the practice of optimising a business, product, or service to rank high in search engine query result that is location-specific. Google (Yahoo,Bing,Baidu and other search engines) uses a visitor’s IP address and geolocation to determine what results to show the user. So when someone searches for Restaurant, theatre, or Supermarket, the search engine will show businesses relevant to their location in SERP(Search Engine Result Page).
Local SEO can improve your website’s visibility on Google’s local search results. Any brick and motor business or business that serves a geographic area can benefit from local SEO service.
34% of organic traffic goes to top 3 position of SERP. If your business is resulted in Google Map Pack(3 most relevant listings for any related keywords), then local SEO can increase your chance of getting found and help you to grow your business.
How Local SEO Services Benefit Your Business
Leverage the power of your location.
You’ll be able to see how your local SEO is performing in real time, which will allow you to directly change things that are not benefiting your campaign.
Google My Business Improves Reputation
When you complete your GMB(Google My Business) profile while optimizing your site with local SEO, SERP(search results) will come alive with a map of your location, customer reviews, and more information to entice customers to come to your business.
Increased Website Traffic
With local SEO, you will be more visible on SERP(search engine results pages), you will see an increase in traffic to your website and your web presence.
More Foot-Traffic To Your Physical Location
Many people will search for business close to them with the intention of paying a visit. Local SEO gives you good chance to rank top in relevant keyword which describe you best, and bring the right customers to your doorsteps.
How To Increase Local visibility
List on Google Local Pack
Complete Google My Business Listing
Make Your Website Mobile Responsive
List in Online Directories
Location-based Keywords analysis
Add Location Tags to Social Posts
Add Location-based Hashtags
Publish Locally Relevant Content
Keep Your address Consistent Across Platforms
Get Online Reviews
Our Local SEO Strategies
In addition to our current SEO strategies, we have specific methods to increase traffic and sales for local businesses. We build on our fundamental methods of SEO success to create a more consumers-driven approach in your area.
Google My Business Optimization
If you want your business to appear in Google’s local SEO 3-pack, at the top of results, you need to claim and optimize your Google My Business listing. You’ll also want to keep your business name, address, and phone number (NAP) information consistent across your online listings to improve your chances of earning a top spot in results.
Local Citation Building
Citation building campaigns can help you earn local listings on sites like Bing, Yahoo,Weibo, Openrice, Facebook, Apple Maps, governement site, job sites, and more. These citations contain information like your company’s name, address, phone number, and website.
Local Keyword Targeting
To rank at the top of local search results, you will also need to target local keywords on your website and in your website content. Targeting keywords based on location can help your business appear in more local searches so people in your area can find and contact you.
Rating and Review Management
Comments and ratings can appear on your web site and other sites such as Google My Business, Yelp and Facebook. Positive or negative, it is important that you respond to all comments to show customers that you take their needs seriously. People look at reviews before visiting local businesses to keep your comments updates and respond to questions and comments will encourage more people to visit your business.
Start by creating valuable content that target local keywords related to your business. If other sites like what they see, they can link to your site in their own content. Search engines like Google consider the number and quality of backlinks when ranking sites. This means it is important to have a solid backlink profile, with business lines of authority in the region.
User Experiences Analysis
Its important that your site provides a good user experience to attract more local traffic. If your website doesn’t provide a positive UX, visitors will waste no time to hit the back button — and your bounce rate will soar. High bounce rates signal a poor user experience, and search engines won’t rank your site highly if it provides a less-than-desirable UX.
Mobile Responsive Design
More than half of online searches – nearly 60 percent – occur on mobile devices. Often, users who need information, while the party place, especially when it comes to finding local businesses. This is crucial for local businesses to adopt mobile responsive designs. When your site is responsive, they look great and perform well, regardless of user access device – desktop, mobile phone or tablet.
Why Choose Assist Media
As Your Hong Kong SEO Company?
We have some of the best dedicated marketing service managers with over 10+ years in SEO to do work for you. If you have questions about Local SEO - you can ask away! They are ready to help.
There are many measurement metrics for Local SEO performance, we only choose the KPIs that can tight to your objectives and give clarity into the success of your business or campaign.
With Assist Media as your SEO agency, not only that you will get more traffic and generate more business, you will have a team of experts looking after your account to it's fullest potential.
Ready to make money with Local SEO?
Get Free Audit Report For Your Website
FAQs About Local SEO Services
What types of business can benefit from Local SEO(search engine optimization) service?
Local SEO Services are best suited for businesses that have a physical location, provide service to specific area or have a niche audience! Keywords under Local SEO Services have prefix or suffix of cities
What's included with local SEO?
Local SEO Services Primarily revolve around Google Business listings & ranking them high on Google Map Listings. A lot of focus & attention is given around NAP & citations while performing Off Page tasks.
How long does Local SEO service take?
The results of Local SEO Services may vary depending on the type of business and the number of listings being populated. Based on previous experiences at Assist Media, we see benefits from second week onwards. Others may take up to two months to see results.
Why is Google Local Map important?
Google Map is second to none tool for Local SEO. 67% of people use it. Google Maps virtually controls two-thirds of the online navigation market. This makes Google Maps the most important tool for local SEO, by far.
What is the difference from Local SEO to Regular SEO?
Regular SEO(search-engine-optimization) has the same principles of local SEO but it is not specific to any geographical area. Businesses will find it easier to rank locally because of local search algorithms and less competition for the same keyword. But through relevant, unique and high-quality content and a user-friendly website, your reach would grow out of your immediate area into the broader search engine results.